Social Media Manager Anz

Description:

• Work for a leading global Company with iconic brands
• Join one of the world's largest, fastest growing, and most dynamic companies
• Fantastic business support and global career development opportunities

Stanley Black and Decker have an opportunity for a passionate and dynamic professional to join the team as a Social Media Manager, reporting to the Marketing Director for Australia & New Zealand (ANZ).

This is a very exciting time to join an expanding team focused on new and evolving strategies.

About us….

Joining Stanley Black & Decker (SBD) means joining one of the world's largest, fastest growing, and most dynamic companies. Stanley Black & Decker is unique in that we have a rich and storied history dating back to 1843, but that hasn't stopped us from evolving into a vibrant, diverse, global growth company poised and ready for the future.

Being a part of our team means living our core values of:

Courage & Innovation - We're bold to break the mould

Agility & Performance - We cut through challenges

Inclusivity & Collaboration - We join forces for sustainability

Integrity & Accountability - We are reliable to the core

The people of Stanley Black & Decker share distinct values, in a diverse, high performance culture that unifies us across our global enterprise. Wherever you go, whatever business you find yourself in, you will encounter an uncompromised devotion to excellence, innovation, customer satisfaction and doing good in the world.

About the Role…

The Social Media Manager will act as the bridge between Stanley Black & Decker and our various brand communities on our respective social media channels. As the ambassador for our brands, the Social Media Manager will be responsible for all aspects of the region’s social media activities.

This is an exciting role that will also focus on gauging sentiment towards our brands through social listening. This role will further strengthen the customer experience for those interacting with our brands, enhancing our relationship with existing customers and supporting the acquisition of new customers through an increased understanding of our audiences.

Main responsibilities of the role include:

• Work within the EMEA ANZ team to develop and execute social media strategy, supporting global/regional brand plans, incorporating user-generated content, organic and paid activity that delivers against key marketing initiatives
• Alignment in executing campaign objectives and content, in conjunction with the Local Digital Marketing Manager and Central Brand Teams
• Interpreting, understanding, and acting on performance metrics to optimise further executions
• Managing Social Media through agreed technology solutions e.g. Percolate and Social Bakers and other platforms.
• Work closely with customer support team to resolve customer service issues via social media
• Acting as a Brand ambassador, nurturing positive relationships with our audiences through interaction in line with brand tone of voice
• Alignment to social media operations alongside brand managers, agency, and wider marketing teams
• Track, evaluate and report on social media interactions on a regular basis
• Monitor trends in social, digital, and mobile media and exploring new tools, trends and applications that could positively impact our business
• Contribute to regular brainstorming sessions to continually bring innovative ideas to supported business units