Description:
Are you a talented SEO professional looking to join one of Australia’s fastest growing digital companies? Do you often find yourself the keenest person in the room about the inner workings of Google and all things digital marketing?
A rare opening in Canstar’s SEO team has become available for an SEO Specialist to join our team. The successful candidate will work closely with the SEO Manager and Senior SEO Specialist to research and implement the SEO strategy for the Canstar websites in Australia and New Zealand to see the brands achieve record traffic and revenue growth.
Canstar is Australia’s biggest financial comparison website. For more than 25 years, Canstar has been researching and rating financial and consumer products.
We employ more than 150 staff with a diverse range of educational and professional backgrounds. We take pride in the cultural and gender diversity of our staff and our ability to offer our people the opportunity to grow and develop their skills as the company grows too.
What You Will Be Doing:
- Monitor and evaluate search results and keyword performance across the major search engines
- Implement search strategies to grow traffic and optimise conversions - Including keyword research, link acquisition, on page optimisation, landing page development, site structure updates and content promotion
- Review competitors for new content opportunities for the Editorial team.
- Driving forward key instrumental technical SEO projects
- Work with the editorial team to drive targeted content creation
- Frequent review and optimisation of SERP appearance to improve CTR
- Working out ways to get maximum leverage from new SEO tools we work with
- On-page optimisation of existing content to ensure we get the most value out of all content
- Look far and wide to keep across industry trends, technologies and developments and helping sell in and jump quickly on new opportunities beneficial for Canstar’s organic traffic
What You Need To Bring To The Role:
- Minimum 2 - 3 years SEO experience
- Proven time management and organisational skills, with the ability to work to meet deadlines
- High attention to detail and commitment to accuracy
- Work well in a team environment
- In-depth experience with WordPress, Google Analytics, Google Search Console
- Experience with SEO tools like SEMRush, Ahrefs, SimilarWeb, and Screaming Frog
- Knowledge of JavaScript SEO best practices
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Up-to-date with the latest trends and best practices in SEO
What Will Give You The Extra Edge:
- Degree in Multimedia/Marketing/Creative Industries and/or professional qualifications in IT/Design
- An interest working in a fast-paced commercial environment
- Entrepreneurial mindset: enthusiastic, adaptable, pragmatic, proactive, hands-on, strategic, resilient.
- Owning and running your own website/blog
What Canstar Offers:
- Supportive and flexible working environment
- Birthday leave
- Free breakfast and fresh fruit
- Employee Assistance Program
- Monthly subsidised massages
- Health and wellbeing program of benefits
- Fun social club and company culture
- Training and development opportunities in areas that matter to you