Description:
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- Provide advice to the Deputy Secretary; Business Unit Directors and managers in relation to stakeholder engagement strategies (including publications, media and other communications activities) to support divisional priorities.
- Work collaboratively with Corporate Communications to add value to division communication activities aimed at strengthening the division’s interaction with community of practice groups across the Culture, Arts and Sport portfolio. Analyse division target audiences, communication channels and language to maximise the effectiveness and relevance of communication activities.
- Ensure the role of the division as an enabler of development across the cultural, arts and sport sectors is reflected in all engagement, communication and research activities and that the results of these efforts are understood by staff, industry, government and the public.
- Represent the communications needs of the division in a professional manner at a range of events and working groups as required.
- Manage communication channels to internal and external stakeholders through content development for iconnect intranet; business unit web pages, electronic direct mail and social media.
- Manage the Tasmanian Arts Guide including strategy, content and promotion and engagement with participants and users.
- Participate in business improvement processes, such as reviews of application protocols for the COLLECT Arts Purchase Scheme.
- Provide guidance to business units regarding media requests and public communications including the Tasmanian Arts Guide, draft Ministerial requests and business unit generated media releases. Act as intermediary between Corporate Communications, business units and their clients to manage expectations regarding promotion of programs, participants and outcomes.
- Ensure all communications are consistent with departmental and whole-of-government policy and negotiate exemptions where applicable.
- Relevant tertiary qualification or commensurate professional experience in communications, public relations, marketing or equivalent.
- A current driver’s licence.