Description:
What’s in it for you?
- Do you want to work for a company whose values you can feel good about?
- Trek aims to change the world by getting more people on bikes
- Our mission is to build only products we love and provide incredible hospitality to our customers
- Come and join us to Ride Bikes, Have Fun, Feel good!
Who we are
Trek Bicycle is a global leader in the design and manufacture of bicycles and bicycle related products. Trek believes the bicycle can be a simple solution to many of the world’s most complex problems and is committed to breaking down the barriers that prevent people from using bicycles for transportation, recreation, and inspiration.
Our mission is to create products we love and take care of our customers. We value our team, making sure the best is on the field. We also appreciate new ideas from anywhere, inspiring others with our positive energy, dealing with reality to make the tough calls, and getting things done quickly, turning ideas into reality.
Come, join us, and help us transform the world, the bicycle, and ride bikes, have fun and feel good while doing it.
Reports to Marketing Manager, Australia New Zealand.
What you’ll be doing
The Retail Marketing Manager is responsible for supporting the Marketing Manager ANZ, and providing guidance to the Retail Marketing Specialist and broader marketing team.
As a member of a 6-person Australia New Zealand marketing team, your responsibilities include:
- Understanding and localising Trek’s global retail marketing direction to drive value to the ANZ markets
- Determining basic, short-term, and long-term marketing activities for Trek owned retail stores (DOTS) and independently owned store (IBDs).
- Working with the operations, inventory and sales teams to establish high-level marketing goals for DOTS and IBDs with a 360 approach (digital, social, retail, events)
- Establishing a process to monitor and communicate progress towards each of these goals
- Leading the Retail Marketing Specialist to implement and monitor marketing activities for DOTS
- Working with the internal Trek marketing team to create relevant content and assets that can be utilized by DOTS and IBDs
- Plan and implement marketing plans for new DOTS openings with the support of Retail Marketing Specialist
- Support the communication of Trek University modules, the company’s online training tool, across DOTS, IBDs and internal stakeholders
Who you are
- Bring good energy to Trek and the marketing team, with a passion for sport, fitness and/or health
- A tertiary marketing degree and/or 7+ years consumer marketing experience with a specific focus on retail
- Customer-first in your approach, and have experience in understanding audiences and their journeys to purchase
- Experienced in retail marketing strategies, across both online and offline channels
- Strong attention to detail and ability to heavily prioritize and deliver on those priorities on schedule.
- Flexible and creative problem solver — able to tackle complex issues while collaborating across multiple teams and maintaining an optimistic attitude.
- Proven ability to develop marketing strategies and direct the implementation of key marketing activities that deliver on the strategy
- Demonstrated ability to utilize data when making business decisions
- Skilled at working effectively with cross functional teams
- A high performer with a willingness to roll up your sleeves
- Highly organized with a focus on forward-planning
- Excellent written and verbal communication skills