Project Marketing Manager

Description:

Peet have partnered with Gough Recruitment to recruit a Project Marketing Manager to join their team. This position is a permanent role and based at Peet's head office in Perth CBD.

Reporting to the National Marketing Manager, this role is responsible for the development of marketing strategies and overseeing the implementation of marketing activity to deliver against key annual sales and marketing objectives across a portfolio of projects.

Key Responsibilities

• Preparing the annual marketing plans for each project according to brand vision, positioning, business and marketing objectives, macro and micro market conditions, project milestones and budget.
• Managing and optimising existing project brands and managing the overall brand development and implementation of new brands as required.
• Managing internal and external stakeholders including effectively managing briefings, WIPs and reporting requirements with marketing agencies, community stakeholders and project teams in accordance with deadlines and budget.
• Leading the marketing strategy for each project including developing, implementing, and continually leveraging strategies and tactical activities across all relevant marketing channels to deliver against key business and marketing objectives.