Marketing Manager

Description:

As Australia’s biggest and most loved retailer, we’ve been brightening up everyday life for families for over 50 years. At our stores, distribution centres, and offices in Australia and New Zealand. All around the globe. Our diverse and inclusive 47,000 strong team come together for a common cause. Giving families easy access to our on-trend products and incredibly low prices – it’s the heart of everything we do.

As a leader in the retail market, we’re optimistic about our future and yours. We’re relentless in our pursuit for results, but changing at a rapid rate, giving you challenging work that you’ll be proud of. We celebrate your uniqueness and individuality. Because at Kmart it’s not just what you do, it’s who you are that makes every day living brighter.

We have a fabulous opportunity for an experienced and passionate Category Marketing Manager to join our high performing a Marketing team on a 12-month basis. The Category Marketing Manager reports to the Head of Content and Marketing Strategy and is responsible for leading the content and category strategy for Toys, Nursery and Hard Active products.

• Working with insights and analytics to inform category strategy

• Identifying category gaps, customer audience and behaviour changes required to achieve marketing objectives and sales growth

• Building a 6-month, 12-month and 3-year and always on category strategy

• Exploring communications led growth opportunities relevant to the product categories manage by fully embracing insights, data and performance

• Collaborating with key internal stakeholders such as Marketing team, Online team, Merchandise team, PR, Insights, Analytics, Performance Marketing

• Degree in Marketing or related business discipline

• Experience building strategic category marketing plans that drive incremental and sustained commercial growth

• Considerable Marketing and Communications experience in retail, FMCG or major brands

• Strong business and commercial acumen

• Ability to translate customer and business insights into effective communications strategies to deliver growth

• Strong planning, organization, project management and time management skills

• Strong influencing, negotiation and decision-making skills

• A dynamic learning and support program

• Competitive remuneration

• Flexible working through our Flex Where, Flex When, Flex Well policy

• A discount card for Kmart, Target, Officeworks and Bunnings, plus other benefits

• An inclusive, fun recognition program

• A bonus program (where eligible)

• Development opportunities across Kmart Group (comprised of Kmart, Target and Catch) as well as the broader Wesfarmers Group.

• Supportive leadership team and group culture

• Free secure office parking

• Clear career pathways and opportunities to develop your skills within retail