Marketing Manager

Description:

Exclusive Networks is the Value-Added Services and Technologies (VAST) distribution organisation that de-risks accelerated market entry and growth for innovative cyber security, networking, infrastructure technology and unified communication vendors.

Combining specialist value-adding technical and marketing support inside each local territory, with the volume and reach of a global distributor, reseller partners rely upon Exclusive Networks to boost business opportunities and help achieve new revenues from the changing enterprise technology landscape.

Operating across Europe, Middle East and Africa (EMEA), USA and into Asia Pacific (APAC), led by experienced entrepreneurs who understand local market needs, Exclusive Networks continually challenges traditional VAD models, redefining value and creating differentiation. We call this 'Disruptive Distribution'.

Job summary

The Exclusive Networks Marketing team is looking for a Senior Marketing Manager to join us in Australia with the role based in Sydney or Melbourne. In this role, you will be responsible for taking end-to-end ownership of key channel partner programs, events, and initiatives that generate demand, increase revenue and build brand awareness for Exclusive Networks vendors. You'll need to have excellent planning, project management, and communication skills, as well as the ability to provide marketing support to our business partners. You’ll demonstrate experience working with sales and resellers’ marketing teams to deliver integrated campaigns and initiatives through the various routes to market. 

Job tasks and responsibilities

• Plan and deliver channel partner marketing campaigns, events, and initiatives aligned with our vendor objectives to achieve business and revenue growth targets
• Develop and implement integrated marketing campaigns focused on awareness and demand generation, including events, campaigns, online, social, telemarketing, engagement, and nurture
• Participation in Exclusive marketing planning, vendor marketing plans and vendor acquisition plans
• Manage the lead funnel and guide effectiveness and efficiency for campaigns, from monitoring top-of-funnel volume to funnel conversion rates and actual pipeline generated
• Manage allocated budget and be accountable for the ROI of marketing programs
• Analyse results, metrics, and reports to determine the effectiveness of marketing activities
• Identify opportunities to improve marketing effectiveness through better audience segmentation, marketing techniques, and processes