Description:
Reporting to the Digital Marketing Manager, the Marketing Coordinator will be responsible for supporting the group marketing efforts. This is a broad marketing and support role encompassing digital platforms, social media, advertising, CRM management, copy writing, event support, general administration and reporting.
This covers all facets of the business, including Brand & e-Commerce, College, Salons, David Jones and Franchising.
Key Responsibilities
- Assist with optimising the customer experience across all touch points delivering a results driven approach based on data and insights.
- Write and generate compelling and engaging content to be leverages across various channels with a focus on engagement and conversion.
- Own and liaise with affiliates and other partners to seek promotional and growth opportunities.
- Support the Digital Marketing Manager with overall website management across all business pillars.
- Liaise with salons and Business Managers to provide support when required.
- Gather and prepare weekly reports that track performance and deliver key decision-making insights and growth opportunities.
- Any other ad hoc request as required by the business.
Skills And Experience
- Digital marketing experience within luxury beauty, fashion accessories or related industry is desirable but not essential.
- Thirst for knowledge and a desire to pass it on to our consumers and internal staff.
- Tertiary degree in Marketing or related discipline
- Ability to work in a fast-paced environment.
- Strong attention to detail.
- Excellent written and communication skills.
- Proficient in Microsoft packages – Word, Excel, and PowerPoint.
- Proficient in Adobe creative suite – InDesign and Photoshop.