Description:
My client is growing rapidly, and therefore there is a requirement for a coordinator to support this growth. The marketing coordinator will support the Marketing Manager in the running and execution of all the share trading marketing activities. There will be a focus on the administrative functions of offline media marketing, lifecycle and email communications, website management and analytics.
Role and responsibilities:
- Provide support on acquisition campaigns, client lifecycle initiatives and comms, new product launches and seasonal campaigns for the business
- Liaise with agencies to coordinate the on-going development, versioning and updates to advertising creative, brochures and other marketing collateral
- Work with digital marketing team and agencies to coordinate the execution of campaigns including paid media campaigns (print, online, social media, outdoor, TV and other media)
- Be responsible for the execution of the regular marketing administrative tasks such as maintenance of marketing calendar, invoice processing, budget spreadsheet, reporting, competitor reviews and updates/information sharing to divisions as required.
- Manage edits and updates to all (retail and partners) legal documents and application forms – PDFs and online
- Build, edit and manage website content alongside local and global digital and content marketing teams to ensure the site is optimised and reaches performance targets
- Lead email campaign creation, reporting and optimisation for clients and partners
- Develop reporting and monitor performance of activities and campaigns as required
- Liaise with Group functions (legal, compliance etc.) to ensure all acquisition and retention activities are compliant with local regulation and in accordance with internal policies
- Work alongside the marketing team, wider marketing team and agencies to coordinate and communicate webinars/ education program and other events/sponsorships
- Work with Partners team to execute marketing campaigns across numerous brands.
- Provide input and assistance to other ad hoc marketing projects as required
- Maintain personal/professional development to meet the changing demands of the role
- Build and maintain strong relationships with all stakeholders in the APAC region
To be successful:
- Minimum 1-2 years’ experience in marketing within a similar role
- Experience in managing digital content in CMS and building/deploying emails (HTML knowledge would be advantageous)
- Excellent attention to detail
- Ability to work to targets and tight deadlines
- Ability to work in an agile/fast paced environment and react quickly within pre-approved processes/ guidelines
- Strong multi-tasking, prioritisation and organisation skills
- Strong communication (both written and verbal) and interpersonal skills
- Self-motivated and driven; able to act on own initiative and accountable for deliverables
- Good knowledge of MS Office Package
- Knowledge of Adobe Creative Suite or Figma would be advantageous