Marketing Assistant

 

Description:

EMAIL MARKETING/MARKETING AUTOMATION:

  • Manage company’s email campaigns and communicate the company’s brands and services
  • Analyse current email marketing campaigns and make recommendations for improvement
  • Manage database of prospective and future clients: adding prospects, carrying out segmentation and periodical list cleansing
  • A/B Testing on various email campaigns to increase campaign success: reduce bounce rates, improve content engagement, enhance conversion rate
  • Proofread emails for clarity, grammar and spelling
  • Analyze campaign performance and suggest improvements

CONTENT

  • Be accountable for all content marketing initiatives to drive traffic, engagement, and leads
  • Prepare long form and short form writing across all types of marketing content, including blogs, infographics, website copy, email campaigns, PPC ads, landing pages, social posts, and whitepapers and ebook
  • Research industry and competitors essential in content strategy to ensure content resonates and appeals to the target audience
  • Manage an editorial calendar to ensure content is created and delivered on time.

PPC

  • Create and oversee PPC campaigns and make recommendations on how to optimise them
  • Analyze and report data from Google Ads, spot trends and drive growth
  • Create ad copy and landing pages
  • Generate monthly Google Ads report

SOCIAL

  • Curate content and post them on LinkedIn, Twitter, and Facebook
  • Share valuable, original and curated content on social media to increase engagement, brand awareness and drive web traffic
  • Optimise social media channels in response to platform updates

SEO

  • Provide SEO analysis and recommendations in coordination with elements and structures of websites and web pages through Google Analytics and Console Report and coursing them to web developers for resolution
  • Plan and create marketing content to drive traffic to a website by writing effective SEO content for blogs, websites and social media accounts
  • Manage and generate web analytics report and review areas of achievements and opportunities
  • Effectively implement on-page SEO: meta description, keywords, title tags, URL

MUST HAVES:

  • Extensive social media experience across all major platforms
  • Strategic Marketing
  • A get up and go attitude. Someone who can be proactive and drive our marketing campaigns, and not need to be told everything to do;
  • Be able to multitask as we have many websites, many brands, many targets.
  • A team player, who will join in staff meetings, understand the team goals and actively participate and be proactive
  • Hubspot marketing automation experience highly regarded
  • Analytical - to manage google SEO & SEM performance
  • A great attitude

Organization Agri Crew
Industry Marketing Jobs
Occupational Category Marketing Assistant
Job Location Sydney,Australia
Shift Type Morning
Job Type Full Time
Gender No Preference
Career Level Intermediate
Experience 2 Years
Posted at 2023-08-05 7:03 pm
Expires on 2024-12-13