Marketing Analyst

Description:

We're on a mission to redesign the way we all connect, and fundamentally change the nature of telecommunication products and services in Australia, and across the region.

The work we do empowers the lives of millions of people around the world. Together, we're creating a bold, new Telstra that will continue to lead the market both now and into the future. At Telstra, what you do matters.

We fully support flexibility and choice at Telstra and what we offer is as unique as you. Will you choose to work from home, in a Telstra workspace, or on the go? A regional location or the CBD? We want you to work where, when, and how you are most engaged, safe, and productive – wherever in Australia that may be. #WFH #Remote #Flexibility

The Role

We are looking for a Marketing Automation Specialist who will focus on using Salesforce Marketing Cloud to configure and launch integrated, best-in-class journeys.

As a Marketing Automation Specialist, you will work collaboratively with your cross-functional mission team and deliver great work that meets our objectives and delivers our key results.

What you will be doing:

• Exhibit passion and knowledge on SFMC
• Manage stakeholder relationships by serving as the SME for SFMC in campaign delivery
• Enable delivery of the most effective campaigns by providing insights and contributing to the development of the most efficient operational processes for the programming of SFMC journeys
• Be informed and up to date about legal, regulatory, and business compliance requirements, and ensure proper application
• Ensure appropriate testing and quality assurance processes are followed for all journeys
• Provide support to your fellow programmers with peer reviews
• Identify opportunities for incremental improvements and solutions to existing processes and systems within SFMC
• Participate and embrace agile ways of working, mindsets and practices to support measurable improvements to effectiveness and productivity

To be successful in the role, you'll bring skills and experience in:

Key requirements:

• Experience in 1:1 or data-driven marketing such as email, SMS, DM
• Strong data management including data analysis and/or manipulating data

High desirable:

• Tertiary qualification in Marketing, IT, Engineering, or a related discipline
• Salesforce Marketing Cloud certifications or a related discipline is
• Experience as Consultant, Developer and Administrator
• Comfortability and knowledge in SQL
• Data Management experience
• Strong collaboration and stakeholder management
• Passionate, driven and results-oriented
• 1:1 campaign management