Head Of Marketing Operations

Description:

We are seeking an experienced Head of Marketing Operations to join our established and fast-growing B2B SaaS business for a 12-month maternity leave contract. The position will be located in Melbourne and will work closely with our Melbourne marketing team and our national and US sales organisations as well as supporting our NZ and Canada businesses.
 
VendorPanel provides an award-winning technology platform used by medium and large corporate organisations as well as local and state government. We manage billions of dollars in procurement spend and provide corporate and government buyers with a better way to do business with suppliers. It helps them simplify procurement, reduce risk and drive savings, while leveraging procurement spend to drive positive social and economic impacts.
 
This role is accountable for contributing to and delivering on our growth marketing plans, particularly for our main Australian and emerging US markets. You will report to the Chief Revenue Officer and work closely with the Head of ANZ Sales and the Head of Sales in the US.
 
Along with the rest of the marketing team, your primary focus will be on supporting new business growth by:

• Leading a team of six high performing marketing team members located across Australia and the US to drive marketing goals for FY22
• Further developing demand gen campaigns targeted at key market segments. These will include digital campaigns, live and virtual events, advertising, content syndication, and programs with technology and industry partners
• Work with the ANZ Marketing Manager to provide support, as appropriate, to sales manager and sales development reps to help them achieve pipeline goals
• Lead marketing for the US/international teams to achieve marketing and sales goals across the US business (work closely with a compact and results driven team located across the US, requiring early mornings)
• Oversee and manage marketing team tasks, allocations and delivery.  

To be successful in this role, you will require the following experience and attributes:

• 6+ years of B2B technology marketing experience in a growth environment
• 4+ years managing, building and leading a high-performance team
• Specific responsibility for developing and running a broad range of demand gen activities, with an understanding of the key role that a CRM and marketing automation platform play
• Additional experience of at least some other areas of marketing, such as product marketing, digital, campaign management, event strategy, or content marketing
• Strong written and verbal communication skills, to native language standard
• Experience in managing budgets, agencies and contractors
• Able to build and maintain strong relationships at all levels
• Results-oriented for on-time delivery, with a strong work ethic and can-do attitude
• Ability to self-organise and work with a high degree of autonomy

Experience with the US or other overseas markets would be a distinct advantage.
 
We are a people-centric, carbon-neutral business. We offer a flexible (family-friendly) work environment and there is plenty of opportunity for career growth. You will be supported locally in Melbourne by a thorough on-boarding process (virtual or in-person depending on restrictions at the time) where you will learn from our growth, customer success, marketing and activation teams.  
 
Important for applicants: Our culture is our core. Our people reflect our company values with professional integrity, diversity of thought, experience and skills which enhance company culture. Ask yourself, “Do I want to love what I do? Do I care about making a difference? Do I strive for excellence in all aspects of my life? Do I question things? Am I open to feedback? Do I tell it like it is, without the spin? Do I use my initiative and do what it takes to get things done?” If you answered yes to these questions, then we could be for you!