Employment Marketing Adviser

Description:

We embrace diversity and strive to have a workforce that reflects the community we serve. We’re all about recruiting the best people, regardless of gender, age, disability, religion, sexual orientation or cultural background. If you think you can do the job and would be a good fit for our department, we’d love to hear from you.

The department is committed to the safety and wellbeing of children and recognises that children’s rights need to be respected, their views welcomed and valued, and their concerns taken seriously and acted upon.

If you require adjustments to the recruitment and selection process, or require an alternative format to any of the application material, please don't hesitate to get in touch with the contact person listed on this ad.

For more information on working with us and our recruitment process, please visit justice.vic.gov.au/careers

We are proud of the important work we do across Victoria. Want to be part of it?

Employment Marketing Adviser (VPS4)

• Bring your ideas to life in recruitment marketing
• Develop cut through communications for a high-profile portfolio
• Join a passionate, award-winning team
• Full-time ongoing role in the Victorian Public Service

The Employment Marketing Team is a unique resource within the Department of Justice and Community Safety. Our role is to create innovative attraction and engagement strategies for high-profile, frontline roles such as prison officers, youth justice workers and clinicians.

It's a fast-moving environment which requires cut through ideas to attract suitable and diverse candidates utilising integrated media such as video-on-demand and social to job boards and career events.

About the Role

Reporting to the Assistant Manager, Employment Marketing, the Employment Marketing Adviser will focus on the Corrections portfolio with a prime responsibility for prison officer marketing.

This area has seen significant investment over the last 12 months, recently commencing an always-on strategy to meet the needs of prison facilities state-wide. With a strong communications platform now in place, it presents a great opportunity for the right candidate to build on great work and make their mark in a high profile area.

Key elements of this role are to:

• Drive the development of employment marketing strategies and innovative attraction-related communications
• Partner with internal stakeholders and Corrections staff to position prison officers as a career of choice across multiple channels/platforms
• Liaise with media partners and suppliers to develop and execute campaign material to meet deadlines
• Consistently review industry trends and campaign analytics to improve effectiveness
• Share knowledge and insights with the wider Employer Marketing and People, Safety, Culture and Communications teams.

About You

As our ideal candidate, you will possess:

• Experience in all aspects of marketing including strategy, planning, research, data gathering and analysis, content production, communications, writing and digital
• Experience developing effective working relationships with a wide range of internal stakeholders and customers
• Ability to establish credibility on the basis of marketing and organisational expertise
• Excellent written communication, ability to demonstrate experience developing and presenting detailed, complex strategies and marketing ideas