Digital Marketing Specialist

Description:

This locally owned franchise business has an established reputation across Australia boasting quality products and efficient services. There is currently an opportunity for a Digital Marketing professional to join the team.

Reporting through to the GM of Marketing, you will be accountable for the delivery of the digital marketing strategy, driving brand awareness and generating sales revenue. Specifically you will:

• Grow the organisation's audience through digital channels and platforms
• Build brand awareness through digital marketing activity
• Generate quality prospect customer leads
• Increase loyalty and return customers through relevant and targeted eDM campaigns
• Manage relationships with agencies and external suppliers

To be considered for this role, you must have experience within digital marketing. Previous exposure to either the franchise market or agency landscape, servicing a high volume of client requirements will be looked upon favourably. Working within a B2B and B2C market combined with technical skills including Google Analytics, eCommerce website maintenance and design (including HTML/CSS) are essential. Strong content writing abilities are required along side the ability to project management.