Description:
- Competitive Salary
- Career growth
About Our Client
Our client is an incredible luxurious fashion brand that are expanding rapidly since their beginning in 2015. They pride themselves on their sustainability approach, using almost 100% vegan silk as well as recycled materials.
Job Description
The key responsibilities include but aren't limited to:
- Define local digital marketing strategy and tactics with General Manager
- Liaise with GM to manage the budget, measure, analyse and report ROI for media spend against established metrics.
- In charge of 3rd party digital agency, to ensure the digital marketing campaigns are correctly deployed across paid, owned and earned channels
- Managing multiple digital campaigns with a strong knowledge of SEM, SEO, Display, Mobile and Social
- Strong skills in data, analytics, optimisation and testing - with experience in eCommerce / Online Sales
- Implement strategies and tactics to drive conversion and website growth
- A bit creative flare, work closely with the collateral team
- Passion for social media marketing and understanding for audience's motivation and behaviour to drive social content creation and advertising
- Demonstrable passion for performance marketing best practices and has experience in social media business tools and, or programmatic display
- Proven negotiation and relationship skills to manage multiple stakeholders
- Proficient in using Microsoft Office tools, particularly Excel
- Strong sales-copywriting, wireframing and qualitative/quantitative research skills.
The Successful Applicant
The successful candidate will possess the following:
- Digital Marketing qualifications, Analytics, or other digital performance platforms
- Experience in affiliate, social and email marketing
- 3+ years' experience in a Digital Marketing role
- Google Analytics experience & Google Tag Manager
- Advanced knowledge of standard and current SEO practices
- Strong expertise with ad serving, digital tracking, attribution modelling, analytical suites (DoubleClick, Google Analytics, Adobe Analytics, etc.)
- A strong understanding of the digital landscape, including web, social media, advertising, marketing automation and emerging technologies
- Demonstrable experience in leading, managing and optimising digital performance campaigns
- Strong analytical skills and data-driven thinking
- Up to date with the latest trends and best practices in online marketing and measurement
What's on Offer
- Great team culture
- Supportive environment
- Competitive salary