Digital Content Specialist

Description:

What we're like

At BIG W everyday’s a big day. For you, this could be the start of something big. There are over 15,000 of us, in the biggest cities and the tiniest towns. And each of us has an important role to play to help make a real difference for families by providing real value, real solutions and real care. If you have a passion for designing and delivering great customer experiences; a desire to join BIG W's journey to become a purpose led digital retailer enabled by a great store network; and if you’re looking for a place to grow your career, we could be just for you!

The Role

In your new role as Digital Content Specialist , you will bring the customer plan to life by activating our brands, ranges and key launches through the creation of merchandising plans & inspiration in the form of dynamic digital content. You will work collaboratively with the team to deliver a consistent and engaging connected customer experience.This role champions team advocacy and cultivates merchandising capability in our store teams. This is a full-time permanent opportunity.

Some additional key responsibilities include:

• In partnership with the Merchandising Specialist - Operations Activation, lead the visual merchandising approach for Apparel, Home and selected GM categories in alignment with our strategic priorities (4 big rocks)
• Translate the customer plan activity for each quarter into prioritised merchandising plans, principles and frameworks to support our store teams to bring the experience to life for customers. Drive connection across all channels (instore and digital) to enhance the connected customer experience
• Work in partnership with the stores leadership team to build and cultivate a visual merchandising ambassador network in stores to champion best practice standards and coach skills within teams.
• Guide and facilitate disciplined ways of working to ensure timelines are met, stakeholders are engaged appropriately and processes are efficient and cost effective
• Develop a regular flow of inspiration showcasing the latest news on our brands, trends, ranges and key product launches to our end to end team to support consistent execution and drive sales. Respond to customer insights & latest trends by bringing together solutions that solve customer needs
• Facilitate a digital approach to all communications driving engagement through fit for purpose and varied mix of content types (eg. video, how to’s, photos etc) and delivery methods (eg.workjam, town halls etc)
• Coordinate team dress ‘ways to wear’ inspiration in line with season change overs

About You

You orient yourself around doing what’s meaningful, purposeful and delivers value. You’re excited about being part of a business transformation and being a disruptor on one of Australia’s biggest stages.
To be successful in the role, you will bring with you:

• Extensive experience in a digital design, marketing or communications role
• Retail background and experience working with apparel and general merchandise categories preferred

What's in it for you?

• Anattractive remuneration package including base + super
• Opportunity to collaborate with some of the brightest and best minds in Australia both across BIG W and Woolworths
• Tech options - Woolworths is the largest employer of Google Apps in Australia, are early adopters of Agile and have BYOD options too
• An exciting career - as our business grows, so do the opportunities for our people
• Flexibility and work-life balance policies that will help you thrive

Joining the Group

As part of the wider Woolworths Group, we care deeply about creating a workplace where our team members feel valued, respected and empowered. We are committed to providing equal opportunity regardless of gender identity, ethnicity, disability, sexual orientation or life stage. We are proud to be recognised as a Gold Tier Employer in the Australian Workplace Equality Index for LGBTQ+ inclusion and as an Employer of Choice for Gender Equality by the Workplace Gender Equality Agency.

As our Group continues to evolve, innovate and support our communities, we encourage our team members to do the same with their own careers, by providing ongoing opportunities to grow and make a real difference.