Description:
The Communications Manager is responsible for developing, delivering
and evaluating all communications and engagement programs related to the Open Dialogue Centre brand, marketing strategy and national campaigns. This position will contribute to the delivery of best-practice and innovative marketing and communication strategies and will work to ensure that Open Dialogue Centre promotional and positioning activities complement organisational objectives.
- Oversee the development, delivery and evaluation of the overall communication strategy for ODC in support of organisational priorities and raising brand, image, and value proposition.
- Generating high quality content for multi-channels, translating complex information into appealing messages and stories, and creating online and offline materials including Blog stories, media releases, presentations, speeches, videos, marketing materials, and web and social media content
- Initiating, creating, and implementing digital communication and marketing campaigns and activities that drive brand awareness and lead generation, including direct customer communication through marketing automation and email campaigns and managing social and digital accounts
- Ensuring local communications and marketing strategy and planning aligns with ODC communications strategies and guidelines
- Provide strategic advice and recommendations to the ODC Executive and Board on marketing and communications strategies.
- Managing the communications and marketing budget, timelines and reporting, ensuring transparency and maximizing effectiveness and efficiency
- Establish initiatives, policies and procedures that deliver ongoing improvements in service delivery
- Coordinate and manage all aspects of ODC events from conception to completion, ensuring the delivery of highly successful events.
- Other duties consistent with the position where required and/or requested by the Executive Team from time to time.