Assistant Brand Manager - Potato

Description:

Simplot Australia is a food manufacturing and agriculture business encompassing potato, vegetable, seafood, and sauce operations that supply a wide range of frozen, shelf-stable and chilled products to Australia and New Zealand’s major retail and food service customers.
As a leading provider of quality, nourishing and sustainable food, we are focused on creating food Australians and New Zealanders love by maximising value from the best Australian-grown produce and global seafood. Our iconic brands have been an integral part of Australian life for generations, and include the likes of Leggo’s, Birds Eye, Edgell, John West and Chiko.
We have five manufacturing sites in Australia and six sales sites and employ almost 2000 people across these operations. We are an integral part of the global J.R. Simplot Company.

At Simplot, we are fuelled by our purpose: We Contribute to Feeding Our World. We imagine a better future and set goals to reach it. We are committed to working as one Simplot and are guided by our shared values:

• Respect for Resources
• Spirit of Innovation
• Passion for People

We embrace diversity, equity, and inclusion. We care about creating an environment that promotes safety and wellbeing and where our people feel supported, respected and empowered. We do not tolerate any form of discrimination and are committed to providing equal opportunities for all our team members.
Simplot is passionate about cultivating a future where good ideas and inspiring possibilities have the chance to grow. We want our team members to build exciting and fulfilling careers with us and offer professional and personal growth opportunities.

• Flexible working arrangements and a variety of engaging Health and Wellbeing programs
• Diverse Leadership Development Programs and Professional Development Support
• Employee Reward and Recognition Program
• Bonus incentives
• Discounted Health Insurance and Gym Memberships
• Sensory Club Program – Enjoy and taste our new product launches and access to our Culinary cooking sessions
• Novated Car Leasing Agreements
• Income Protection Insurance
• Opportunity to purchase additional annual leave

Simplot Australia values the innovation and relationship building that comes from face to face connection but also recognises the need for flexibility in the lives of our team members. This is why we have a hybrid work environment, with one dedicated day per week where we all come together to maintain our successful culture of innovation, connection and collaboration.
We have an exciting opportunity for an Assistant Brand Manager to join our Potato Category team based at our Mentone head office. Reporting into the Senior Brand Manager - Potato, and working closely alongside the category team, you will have the opportunity to support & drive the performance of our market leading portfolio of brands.
Key deliverables for the role include ensuring our targets for profitability, growth, innovation and brand equity are met, assisting the development of the annual strategic plans, and working closely with the cross functional teams to execute category projects, brand communications, and customer initiatives.
You will understand the demands of the grocery retail channel and display a high level of initiative, personal drive and motivation. Proven experience in working across multiple projects in a cross functional environment is a must, as are strong planning and organising skills. You will also have excellent communication skills.

• Manage new product & packaging innovation projects with the cross functional teams
• Analyse market data and conduct qualitative & quantitative research projects to identify new sales opportunities for the business
• Work with external agencies and the internal sales team to develop and execute in-store customer marketing initiatives
• Support the category management and sales team for key brand initiatives
• Contribute to the development and implementation of the communication plan – including ATL creative, media and digital
• Support the brand planning process
• A tertiary qualification in Business with a major in Marketing or equivalent
• Understanding of the current FMCG retail environment
• Market analysis experience
• Experience managing complex projects within cross functional teams
• Experience executing trade marketing initiatives
• Conceptual understanding of the creative process & media planning
• Conceptual understanding of research methodologies and the insight generation process
• Financial awareness & commercial acumen