Account Executive

Description:

Our culture is based on a fundamental belief in people and the potential they possess. Our employees embody the ‘work hard, play hard’ spirit, and we are lucky to have some of the best and most talented people out there. We pride ourselves on taking great people and helping them do extraordinary things in a dynamic, global environment that fosters positivity, entrepreneurship, and teamwork.

With 20 years of experience in the field of online media monitoring, Meltwater is a global leader in media intelligence and social analytics SaaS solutions - helping to bridge the gap between Public Relations, Communications, and Marketing departments with an all-in-one solution powered by AI-driven insights. Through Meltwater's platforms, our clients are well equipped to stay on top of billions of online conversations and extract relevant insights - allowing them to strategically manage their brands and stay ahead of their competition. With 55 offices and 2,000 employees worldwide, Meltwater is a truly global partner to over 30,000 of the world’s most respected brands which rely on Meltwater to help inform their MarCom strategies and decision making.

Role: Social Account Executive

The Social Account Executive in our Client Acquisition team is responsible for pursuing new logo prospects and selling Meltwater’s social solutions. We are looking for self-starting closers who can source a strong pipeline of business, and collaborate on upselling and cross-selling opportunities with existing clients. It is critical that you demonstrate a thorough understanding of Meltwater’s value propositions, and take ownership of all stages of the sales process from start to finish.

Meltwater Social is our full stack social platform that cuts across social listening, publishing, engagement, and analytics. Beyond just social listening, we enable marketers to drive conversions across the marketing funnel through community management tools, audience insight & affinity analysis, influencer discovery & management, and even single view visualization of Earned, Owned and Paid media.

You will be spearheading our business growth towards the social space, and advocating the value of social insights and analytics tools to our existing 3000 PR clients. This is a chance to curate an unrestricted flow of clients and show the value of Meltwater’s expansive social product suite, to provide clients with a holistic service across social, marketing, PR solutions and more.

What You’ll Do

• Manage sales pipeline through sequential stages of the sales process: Pipeline creation, initial outreach, product demos, negotiation and closing new deals, and upselling / cross selling to existing clients
• Take a consultative sales approach with C-Level Executives while navigating multiple decision makers
• Establish yourself as a trusted advisor to clients and determine their needs, create value, build engagement, and interest in Meltwater’s solutions
• Conduct sales activities such as nurturing inbound and outbound leads, client calls, demos, email marketing, social selling, presenting / pitching to top tier Fortune 500 clients, etc.
• Monitor your sales activity on a regular basis, and strive to meet / exceed your quarterly sales targets
• Educate and guide prospects through the buyer’s journey to help them understand how Meltwater can drive their business goals and objectives through our product suite
• Keep informed of product developments, competition and industry trends that may impact client acquisition and growth
• Work strategically with Management on sales forecasts, opportunity identification, resolving challenges and providing recommendations
• Specialize in knowledge in the Social Media, Communications & Digital Marketing industry